This week, we have a lot going on! Our cold email agency has been hard at work building a lead list and a campaign for us. We got to review both this past week. It’s a very important step when someone is going to send out a bunch of emails on your behalf. It turns out that even after the phone calls and emails that we’ve had, there was still some confusion about what we do. The emails mentioned helping potential customers with chargebacks, which is something that we don’t do. Good catch!
Our cold email campaign is live now! Hopefully we’ll get some sales out of this. I’m excited to be trying something new, with a company that has a playbook that’s gotten results before.
At the same time, we are still pursuing a partnership with the company I mentioned previously that makes it easy for their customers to sell subscriptions and a lot more on top of Stripe. They aren’t really interested in building the failed payment features that their customers want, so it seems like a good fit. I have a call with their CEO in a few weeks and we are both excited about it!
Also, I’m starting a newsletter about customer happiness and retention, among other things. Interested? I’d love for you to subscribe! stunning.ck.page/7c7834393…